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Software Products for Community Marketers
Can software make your community more competitive? Absolutely.
Atlas, in partnership with Community Systems, develops software products targeted at community sales and marketers using three basic principles:
  • Simplicity: our products are usable, intuitive and powerful
  • Control: all content is editable by our clients without programming knowledge
  • Integration: all of our products work together seamlessly in one simple platform—our systems can replace as many as four different systems

CMS

Atlas’s content management system allows you to add, edit or delete any page on your website without any programming or web development knowledge. Standard features include:
  • An advanced content editor
  • Next generation features such as inline editing, photo sizing, mobile detection and language localization
  • Easy publishing for images, video, flash and documents
  • Robust SEO tools designed to increase your Google ranking

LeadIQ

LeadIQ helps your EDO find prospects more efficiently. This software plugin closes the loop between anonymous website visitors and prospects by telling you:
  • Which company visited your website
  • What they did
  • What they searched for
  • What properties they viewed
  • How to contact them 

CRM/HubSpot

Effective content marketing begins with an understanding marketing triggers and the various questions a buyer will need answered to accomplish their goal.
 
HubSpot helps companies answer these questions through the process of the Buyer’s Journey. It integrates email, websites, SEO, landing pages, analytics, social media, blogging tools in a single platform.

Mobile Apps

If you think that mobile apps are solely for big name brands like Walmart and Bank of America, or destinations like Yes Virginia or Greater MSP, think again. More and more small businesses and communities are following the mobile trend, understanding that an effective mobile strategy involves more than just a mobile-friendly website.
 
Atlas Advertising’s mobile app development allows you to input, edit and design content as it will appear in your app. The app allows you to push content updates and messages to your audience at anytime.

Partners

Community Systems: Atlas partners with Community Systems to provide the software tools that power intelligent location decisions. Community Systems is the only company that delivers a complete software suite to manage content for community marketers, including:
  • Geographic Information Systems (GIS)
  • Prospect Response System (PRS)
  • Content Management System (CMS)
  • Business Retention Portal: Location-Link
  • Website Analytics 
HubSpot: Atlas partners with HubSpot to help our clients create world-class digital lead generation programs. The HubSpot platform allows you to create relevant and personalized content that engages prospects in one simple platform that is integrated with your website and CRM systems.

Kentico: Kentico CMS enables communities and their partners to present sophisticated web pages, downloadable documents, blog posts, social content, videos and more through an easy to use “what you see is what you get” WYSIWYG interface that requires no programming know how.