International Business Attraction Campaigns that Bring the World to You.
Today more and more of your prospects are global, and over the next decade the United States will continue to lead the world in Foreign Direct Investment. Is your community being considered?
To help U.S. based economic developers respond this broad opportunity, Atlas has combined our considerable business attraction marketing expertise with that of with Amsterdam-based site selection Consulting Firm Investment Consulting Associates. Together, Atlas and ICA provide the consulting and marketing horsepower for communities to target and attract prospects worldwide.
Our International Business Attraction Campaign Offerings include:
Phase 1: FDI Master Plan
- Organizational Review and Development
- Goal setting for international team
- Gap analysis of skills and capabilities
- Strategy building
- Competitive benchmarking
- SWOT analysis
- Recommended target industries and business activity focus
- Recommended global target geographies
- Tactical communications plan
- Messaging recommendations
Phase 2: FDI Promotion and Lead Generation
- Global Business Development Training
- Lead Generation Campaigns
- Campaign Execution and Management
- Online FDI tactics
Contact our team to talk about your unique needs. To learn more about Investment Consulting Associates, and their unique offerings to economic developers, please click the links below. To read ICA's report on the United States' competitiveness for FDI projects, please click the link at the upper right of this page.
ICA’s International Attraction Consulting Services:- Organizational Review & Development
- Strategy Building
- Promotion
- Investor Servicing & Aftercare
ICA’s International Benchmarking products: